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September 26, 2003

Heat on Mojo over Holocaust

Radio program was inappropriate, but not racist, says media watchdog.
PAT JOHNSON SPECIAL TO THE JEWISH BULLETIN

A Vancouver man is taking his complaint to the country's top media authority after a local radio station aired a "comedy" program that made sexual innuendo and crude comments about the Holocaust.

Don Rosenbloom was sick in bed last December, surfing radio stations, when he came across Mojo Radio, 730 AM. He listened for a time but what he heard was not what he expected from a local radio station. A call-in radio program originating from the United States included a man using a sexually aroused voice saying, "Burn those Jews" and "Gas 'em in the showers, baby."

Rosenbloom complained to the station, which is owned by the same parent company as CKNW. When the response from the station proved unsatisfactory, Rosenbloom contacted the Canadian Broadcast Standards Council (CBSC). The council's British Columbia Regional Panel ruled this summer that, while the program contravened the "full, fair and proper presentation" clause of the broadcasters' voluntary code of ethics, it did not contravene the human rights of Jewish persons nor constitute racist comment.

Rosenbloom, a lawyer by profession, remains dissatisfied and said the manner in which the issue has been handled has become an issue that is larger than the comments themselves and reflects a fundamental problem in the way broadcasting is governed in this country.

The Broadcast Standards Council is essentially a self-regulating body of the industry and has limited ability to impose punishment. In the Mojo case, the station was ordered to air fairly innocuous disclaimers months after the fact. Rosenbloom said he is taking the issue to the Canadian Radio-Television and Telecommunications Commission (CRTC), which has the power to pull a radio station's licence.

The CBSC ruled that CHML-AM, which goes by the name Mojo Radio, was in breach of Clause 6 of the Canadian Association of Broadcasters (CAB) Code of Ethics, which states that "the full, fair and proper presentation of news, opinion, comment and editorial is the prime and fundamental responsibility of each broadcaster." The panel determined, however, that the program, Loveline, did not break Clause 2, which states that broadcasters shall ensure that their programming contains no abusive or unduly discriminatory material or comment which is based on matters of race, national or ethnic origin, color, religion, age, sex, sexual orientation, marital status or physical or mental disability."

The issue erupted on Dec. 23, 2002, when Mojo Radio ran an episode of Loveline, a syndicated program hosted by "Dr. Drew" and Adam Carolla. The program, which was apparently a "best of" the year's episodes, included a call from a listener who said she was a "phone actress."

The celebrity guest on the segment was comic actor Tom Arnold, and the caller, who was named Lorraine, was seeking advice on keeping her clients on the telephone longer in order to extract more money from them in a pay-per-minute "phone sex" operation.

According to the transcript of the program, which was considered by the panel, Carolla suggested Lorraine use subliminal messages to deter sexual arousal in her callers, thereby prolonging the time they spend on the phone. He suggested she utter words like "cancer" and "grandparents" amid her sexually charged patter, then the host launched into a riff that included the following quote:

"I'm wearin' a lacy black teddy, Holocaust, with a long, Hitler, camisole. You know, cancer, and just see, like, see if you could just slide in like 'cancer,' 'Holocaust,' 'grandparents' and see what you could do."

As the conversation progressed, it arose that the caller, Lorraine, didn't know what the Holocaust was, which permitted the hosts and the guest, Arnold, to make fun of the caller and the Los Angeles school system in which she went to high school.

As the program continued, the transcript indicates the following comments:
Lorraine: "Mmm. Well I'm wearin' a nice black garter. Mmm just thinkin' about the Holocaust right now." [Adam, Tom and Drew laugh]

Adam [in mock aroused voice]: "Yeah, yeah, burn those Jews. Gas 'em in the shower, baby. Yeah, yeah." [Continuing with mock aroused voice] "Yeah, yeah, send 'em on the train to Krakow. Lorraine, we may need to tweak this just a little bit more."

Rosenbloom wrote to the station requesting a transcript or tape of the program, but his request was refused. The station's program director deflected Rosenbloom's concerns, stating in part that the " 'humor' surrounding the segment dealt with the woman's lack of understanding of what they were suggesting she do and had nothing to do with the Holocaust other than its representation as a word conjuring up horrible images. We appreciate that you may find the comment to be in poor taste. However, the Canadian Association of Broadcasters codes, administered by the CBSC, have clarified that 'the broadcaster's programming responsibility does not extend to questions of good taste.' "

Dissatisfied, Rosenbloom contacted the Canadian Broadcast Standards Council, complaining about the content of the program, as well as the refusal of the station to provide him with a copy of the tape or transcript.

The panel determined, in a July decision, that the refusal of the station to provide Rosenbloom with the program was reasonable, because stations are not required either by law or by professional rules to do so. The panel's report stated that complainants are not expected to present an entire case, but rather to make the CBSC aware of issues and allow them to investigate.

On the issue of whether the content of the program was racist, the panel disagreed with Rosenbloom.

"[T]he panel does have a problem with the segment but it is not on this basis," stated the report. "It does not find that any of the comments quoted above were advocating violence toward the Jewish population.... It does not believe that there was any attempt to denigrate or insult Jews. In short, the panel does not find a scintilla of racist commentary in the remarks of either the co-hosts or their celebrity guest. To the contrary, their collective suggestion regarding the use of the terms cancer, Vietnam and Holocaust is that these are reminders of significant unpleasantness and societal distress. Even the critical comment directed at the L.A. unified school system implies a failure on the schools' part in not teaching the relevance of the Holocaust to young students. There is no suggestion whatsoever of even a word or tone reflecting unfavorable comment directed at the Jewish community. There is no breach of Clause 2 of the CAB Code of Ethics on this account."

However, the panel did take exception to the material from another perspective.

"The panel draws a significant distinction between its conclusion in the previous section regarding the nature of the hosts' remarks about the Holocaust and their use of those references in their humorous dialogue," the report continued. "The issue in the previous section was racism. The panel found none. The issue here is the employment of the apocalyptic historical event as a humorous crutch. The panel readily understands the suggested dampening effect of such non-risible concepts as cancer, Vietnam (in reference, of course, to the 1960s war) and the Holocaust on Lorraine's yearning telephone clients. It equally understands the intended humor in the ludicrous concept of the sexual purveyor 'subliminally' mouthing such words in the midst of her erotic discourse.... When, however, the hosts progressed to the level of 'Yeah, yeah, burn those Jews. Gas 'em in the shower, baby,' and so on, even in aid of their sarcastic view of the ignorant 'telephone actress,' they exceeded any reasonable level of propriety.... The humorous constructs erected here on the base of great tragedy constitute improper comment. The broadcast of this segment of Loveline constitutes a breach of the standard requiring the 'full, fair and proper presentation of news, opinion, comment and editorial.' "

As a result of the panel's decision, Mojo Radio was required to twice announce the panel's decision as follows: "The Canadian Broadcast Standards Council has found that CHMJ-AM has breached the clause of the Canadian Association of Broadcasters Code of Ethics which requires that broadcasters respect the standard requiring the 'full, fair and proper presentation of news, opinion, comment and editorial.' By building a humorous segment dependent on details relating to a tragic historical event, namely, the Holocaust, in its broadcast of Dec. 23, 2002, Mojo Radio has breached the provisions of Clause 6 of the CAB Code of Ethics."

For Rosenbloom, that was not sufficient.

"I'm approaching the CRTC about it," he said. The CRTC is the federal body governing broadcast media in Canada and has the power to revoke or renew the licences of radio and television stations.

Rosenbloom said the CRTC and the federal government have allowed the industry too much flexibility in its self-governing authority. The decision of the CBSC panel to force the station to make two on-air statements is too little punishment, he said.

"There is no sanction in this," said Rosenbloom. "The CRTC has allowed the industry to police itself. It's a higher issue."

The case, which emerged by an accident of station-surfing, is not over, Rosenbloom insisted. His formal complaint to the CRTC could have an impact on the station's next broadcast licence renewal hearing.

Rosenbloom's complaint was to be forwarded in writing to the CRTC earlier this month. A response is not expected for some time.

Pat Johnson is a native Vancouverite, a journalist and commentator.

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