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May 24, 2002

Campaign exceeds goal

The community has responded well to aiding Israel.
KYLE BERGER REPORTER

The local Israel Now emergency campaign has already surpassed its fund-raising goal of $1.5 million, a good two weeks before it was scheduled to wind down.

The campaign, which is raising money to be donated directly to victims of terror in Israel who are struggling for survival, has been in operation since the beginning of April and will continue until early June.

As of May 21, the pledges and donations for the campaign totalled more than $2 million.

"We have pledges coming in so fast that we can't even add them up fast enough," said Cory Bretz, marketing communications director of the Jewish Federation of Greater Vancouver.

The Jewish communities of Canada had committed to raise $30 million and Vancouver's $1.5 million goal was set based on the local Jewish population base.

Bretz said he is not completely surprised to see the members of the B.C. community willing to contribute to Israel in this time of need.

"We knew people would step up to the plate but I think that what we are surprised about is the extent that people are giving and the fact that they don't need to be convinced of how important it is," he said. "When we launched into the campaign, we decided to ask people to double whatever they gave to the annual Combined Jewish Appeal campaign last year and give 30 or 40 per cent of that to Israel right now. I expected people to fall out of their chairs, but they didn't."

Bretz said that the campaign, launched just two weeks after the fatal Passover bombing in Netanya, is giving people an outlet to help in ways they feel comfortable.

"Just after Passover I kept hearing people say, 'I've got to do something,' " he said. "They don't all want to get on a plane to fly to Israel but they know the money could make a big difference to the people whose lives have been turned upside down."

On May 26, the campaign continues with the Walk With Israel event, which starts at 9 a.m. at Beth Israel Synagogue.

On June 13, lay leaders of the local Jewish community will head to Israel on a solidarity mission where they will meet with local Israeli families, as well as the prime minister of Israel, Ariel Sharon. As of press time, almost 20 people had signed up for the mission.

The Jewish Federation has also made a series of presentations to the boards of directors of their constituent agencies, as well as other communal agencies, in order to educate as many people as possible on the situation in Israel.
For more information about the Israel Now emergency campaign, call 604-257-5100.

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